August 18, 2021 (Merchandise for Charity)
My team and I have been having an ongoing discussion and have decided that it would be appropriate for a merch store to exist for McCafferty. I wouldn't feel comfortable having a merch store unless it exists to help people, so the profits from the merchandise that will be sold through my site will be donated to Easterseals. To be accountable, my team will update the site with the profits that were donated after a merch run, no matter how small, because every little bit helps. Easterseals is a charity that is important to me.
You can find out more about who they are and what they do here: Easterseals | The Story of Easterseals (I will also include a brief description at the bottom of this blog and a permanent section to the site). I do not have any interaction with the website or store, my team runs it and will be in charge of its day-to-day operations.
We have decided to start with 50 shirts. I have had people email me interested in merch, but I want people to feel right purchasing it knowing that it goes to helping people. If there is more interest, we will expand into other merchandise.
The new EP (which may become an album) will have a vinyl pressing and be sold through the site as well (again, all money raised on the site will go to Easterseals). I will include a mock-up of the T-shirt design we have chosen and the color we are working with, so people can see if they are interested. My team will update the blog and Spotify when pre-orders go live. The color of the shirts is subject to change because we won't know what it looks like physically until orders are up, but we are hoping it will be close to the color shown. The temporary mock-up below shows men's sizing, but the final product will have neutral sizing options. If you have any questions, feel free to send a message.
My team doesn't have specifics on cost, but we are aiming to have pre-orders up in the next two weeks (again, nothing is concrete but we have begun working with a production company).
I want to thank everyone who has been reading these blogs and connecting with them. I'm going to continue my journey of treatment for my Bipolar, my BPD and becoming the best version of myself. Thanks for listening.
The Story of Easterseals:
As America’s largest nonprofit health care organization, Easterseals is committed to the comprehensive health and wellness of the more than 1.5 million people it serves each year and is prepared to respond to the needs of the one in four Americans living with disability today with outcomes-based services for all disabilities throughout the lifespan. Among our services: early intervention, inclusive childcare, medical rehabilitation and autism services for young children and their families; job training and coaching, employment placement and transportation services for adults with disabilities, including veterans; adult day services and employment opportunities for older adults – in addition to a variety of additional services for people of all ages including mental health and recovery programs, assistive technology, camp and recreation, caregiving support including respite – and much more. Additionally, we’ve served transitioning military, veterans and their families and caregivers since WWII and continue to be the “go to” resource for them to help ensure their successful transition to civilian life. (Link: Easterseals | The Story of Easterseals)
McCafferty T-Shirt Mockup: